Publishing
Your customers face a vast sea of choices every day. As a publisher, it’s a situation that you firmly understand because your success is intimately attached to customer loyalty. Through our longtime history working with publishing clients, we know the keys for standing out.
Publishing Contact Center Outsourcing
Having more than half a decade of experience providing contact center services for publishers, we have processes in place to help you generate highly renewable new acquisition subscriptions. Our list of highly responsive customers will help give you an influx of new subscribers.
Aucera’s consumer retention campaigns are exclusively designed to engage. We offer a complete range of services, including the option of in-house billing and phone append services. Your customers will feel confident because we operate as a virtual extension of your team and you will feel confident with our quality orders. And at the end, you receive a check from us instead of an invoice.
We are also squarely focused on effectively managing your existing B2B subscriber base. Our experienced contact center renewal teams specialize in helping businesses acquire new subscriptions, retain the ones they have, as well as conduct quality requalifications. Agents are uniquely trained in dialog building activities focused on both gaining the engagement and loyalty of subscribers as well as meeting your key initiatives.
Other services include:
- Consumer and trade magazine subscriptions and renewals
- Technical, professional and academic journals
- Newsletters
- Directories and books
- Lead generation
- Billing services
- Collection prompting
- Market surveys
- Data collection for opinion research
- Product use and satisfaction studies
- Newspapers
- Pilot and test projects
- Database cleansing, enhancement, and development
- Telephone number look-up for residential or business lists
Training and Support
for Agent Success
We have the unique ability to not only explain the technical features of your telephone, cable and Internet services, but also establish a trusted rapport with the customer that leads to deeper dialog and more engaged conversations. Our agents reflect your business philosophy during every interaction – whether that involves setting an appointment, explaining bundle discounts or handling a technical call. We employ savvy salespeople who undergo extensive training in the various skills of selling, including empathy. They listen and uncover customer needs, and then suggest products that meet those specific needs. They relay benefits to the consumer or business client, employing cross-sell and upselling techniques whenever appropriate. Additionally, our contact centers offer bilingual live agent support capabilities in order to service your customers in their preferred language.